"There are no sacred cows here. Do you care about preserving a memory, or do you care about preserving a lifestyle?"
— Buck Robinson
I met Buck Robinson very early into my journey with GoWild. We're both entrepreneurs, but he's a few years ahead of our team with GoWild in our journey. I've admired him and his team's ability to scale and bring their vision to life.
Team GoWild fully believes in what Buck is doing. You've heard it before—access is one of the toughest challenges for hunters. Outdoor Access not only solves for that in a way that's extremely affordable for outdoorsmen, it's benefiting the land owners, too. It's not all peaches and cream, though. Buck outlines his growing pains, too.
Buck and I will discuss the reason we were together—the R3 Conference. We'll share our criticism of the effort, along with what we found hopeful. We talk through an interesting way to get new people outside for the first time, and you might just already have it in your closet.
Buck is a great, hilarious dude. I had a great time chatting with him. I'll leave you with this:
"Hunting isn't about something dying. It's about something living, within you." - Buck
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This show has never-before-heard backstories, strategy and future plans for GoWild. The GoWild team just launched its biggest product update in the history of the company. On a drive to Kansas to meet with Garmin to present this product, Chris and Brad talk through a lot of things, including their friendship, the product, Brad's accent, hunting motives, food acquisition, the future of GoWild and much more.